Feminine Hygiene Wash Market size to grow by USD 121.55 million between 2022 and 2027; Advertising and promotion of feminine hygiene wash products identified as a key driver – Technavio
The latest report on the feminine hygiene wash market, 2023-2027 estimates to register an incremental growth of USD 121.55 million, accelerating at a CAGR…
The latest report on the feminine hygiene wash market, 2023-2027 estimates to register an incremental growth of USD 121.55 million, accelerating at a CAGR of 5.26% during the forecast period. The market is fragmented due to the presence of diversified international and regional vendors. The growth of the feminine hygiene wash market is largely driven by advertising and promotional activities. With high levels of internet penetration in countries like China and India, major players are ramping up their online marketing efforts to increase product visibility and build brand recognition.
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Feminine Hygiene Wash Market 2023-2027: Vendor Analysis
The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. Competitors have to focus on differentiating their product offerings with unique value propositions to strengthen their foothold in the market. Market vendors also have to leverage the existing growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments. Albaad Deutschland GmbH, Be Bodywise, Corman SpA, COTTON HIGH TECH SL, Daio Paper Corp., Diva International Inc., Edgewell Personal Care Co., Essity Aktiebolag, First Quality Enterprises Inc., Hengan International Group Co. Ltd., Johnson and Johnson, Kao Corp., Kimberly Clark Corp., Maxim Hygiene Products Inc., Ontex BV, The Procter and Gamble Co., Unicharm Corp., Nature Abani Biotic Pvt. Ltd., The Honest Co. Inc., and Torunskie Zaklady Materialow Opatrunkowych are among some of the major market participants.
albaad.com- The company offers ph tampons, wipes, pads and maternity wipes as feminine hygiene.
bebodywise.com- The company offers products such as ph balancing intimate wash, clotrimazole intimate powder, intimate care serum, anti rash and chafing gel.
corman.it- The company offers feminine hygiene products under the brand names Linfagel, Florgel, Unyque, Cistiset and Lady presteril.
What`s New for 2023?
Feminine Hygiene Wash Market 2023-2027: Scope
Advertising and promotion of feminine hygiene wash products has been instrumental in driving the growth of the market. However, the negative consequences of feminine washes and the presence of colorants might hamper the market growth.
Feminine Hygiene Wash Market 2023-2027: Market Dynamics
Market Drivers
Market Trends
Market Challenges
Technavio has identified key trends, drivers, and challenges in the market, which will help clients improve their strategies to stay ahead of their competitors download Sample reports
Feminine Hygiene Wash Market 2023-2027: Segmentation
The feminine hygiene wash market is segmented as below:
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Feminine Hygiene Wash Market 2023-2027: Key Highlights
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Feminine Hygiene Wash Market Scope
Report Coverage
Details
Base year
2022
Historic period
2017-2021
Forecast period
2023-2027
Growth momentum & CAGR
Accelerate at a CAGR of 5.26%
Market growth 2023-2027
USD 121.55 million
Market structure
Fragmented
YoY growth 2022-2023(%)
4.67
Regional analysis
APAC, North America, Europe, South America, and Middle East and Africa
Performing market contribution
APAC at 32%
Key countries
US, China, Japan, Germany, and UK
Competitive landscape
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks
Key companies profiled
Albaad Deutschland GmbH, Be Bodywise, Corman SpA, COTTON HIGH TECH SL, Daio Paper Corp., Diva International Inc., Edgewell Personal Care Co., Essity Aktiebolag, First Quality Enterprises Inc., Hengan International Group Co. Ltd., Johnson and Johnson, Kao Corp., Kimberly Clark Corp., Maxim Hygiene Products Inc., Ontex BV, The Procter and Gamble Co., Unicharm Corp., Nature Abani Biotic Pvt. Ltd., The Honest Co. Inc., and Torunskie Zaklady Materialow Opatrunkowych
Market dynamics
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period
Customization purview
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
Customization purview
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by End-user
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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